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April 2020 Round-up

Since we wrapped up our pop-up at the Mercedes me Store at the end of March, we have been keeping ourselves busy, mostly from our home offices, delivering you interesting content and exciting offers online as well as through a record number of media features in a month! 

Here’s a roundup of April’s highlights. Meanwhile, visit our Instagram page for all our latest content including wellness tips, user testimonials and behind-the-scenes stories.

 

Herbal disc price adjustment

 

While we are heartened by the improvement in the Covid-19 situation in Hong Kong, the virus still remains a huge threat to the world. In this time of heightened risk, we wanted to make our wellness solution accessible and affordable to more people and allow you to improve your health through a herbal wellness routine that can be enjoyed in the safety and comfort of home. Therefore, we began offering our herbal discs at a special price starting from HK$6 each this month. Click here to see our full range of herbal blends and their new prices. (This is a limited time offer valid for personal users only)

 

Referral rewards power up

For the same reason of enabling more people to benefit from our wellness platform, we leveled up our existing customer referral programme to offer existing Lify customers and those they refer to purchase our Smart Herbal Brewer Starter Kit a HK$500 coupon each! Register as a Lify Wellness member if you have yet done so and start earning rewards!

 

 

Launch of online consultation

We introduced a free Herbal Remedy Consultation on our website offering visitors personalised recommendations on herbal beverages based on the knowledge database consolidated from our team of Traditional Chinese Medicine and herbal science experts. All you need to do is answer a few simple questions and you can do this anytime, anywhere!

 

Retail partnership

Thank you LifeHub for becoming our latest retail partner in Hong Kong! You can now discover Lify at LifeHub’s integrated wellness centre in Central.

Address: 1/F The Loop, No.33 Wellington Street, Central Hong Kong

Click here to see the full list of places to find Lify!

 

Media features

April was an exciting month for us on the media front. Check out the content through the links below!

TVB 流行都市 (Big City Shop) 

Lify Co-founders Mazing and Connie share immunity boosting blends, how to use the Lify Wellness App, and the Digital Mindful Escape guided tea meditation

Aired on 17 April | Watch here

Business Innovator – BIZ人物專訪 (BIZ Personality Interview)

Co-founders Mazing and Connie talk about their professional background, how they started Lify and their future business plans

Published on 21 April | Watch here 

Liv Magazine 

Lify was featured in the article “The best Hong Kong tea brands for a soothing cuppa”

Published on 4 April | Read here 

 

Quintessentially 

Lify was featured in the April newsletter of Quintessentially with an introduction on our product concept and the science behind the brand. 

Published in April 

Exclusive content for Quintessentially members

 

 

Events

First “Design X Technology Live Talk” by Hong Kong Designers Association 

Co-founders Mazing and Connie spoke at HKDA’s DXT Live Talk session on 2 April and shared their thoughts on how design and technology can come together to bring about innovation. The participants, who attended the talk remotely through an online platform, were interested in how Mazing and Connie worked together as sisters coming from a business and design background respectively.

Find out more about the series here

“IN HARMONY: THE WAY OF TEA” exhibition at Design Spectrum

Lify is participating in this exhibition at Design Spectrum, a revitalisation project by Hong Kong Design Centre in Wan Chai, Hong Kong. The exhibition draws community attention on design lifestyle through showcasing communication design and environmental design in Asia and takes a look at the visual culture and language of Asian Design through tea and living. 

Stay tuned for more coverage on this event later!

Dates: 29 April to 19 July 2020
Opening hours: Monday to Sunday 10am to 7pm
Address: Shop 201, 7 Mallory Street, Wan Chai, Hong Kong
Admission: free

Click here for more information